Business

Destination XL Hires a New Growth Chief Days Before Its Merger Closes

The retailer brought on former Todd Snyder CEO Jimmy Olsson as chief growth officer, even as its pending merger with FullBeauty Brands remains in progress. Destination XL Group named Jimmy Olsson, the former chief executive and co-founder o…

Destination XL Hires a New Growth Chief Days Before Its Merger Closes
Destination XL Hires a New Growth Chief Days Before Its Merger Closes

The retailer brought on former Todd Snyder CEO Jimmy Olsson as chief growth officer, even as its pending merger with FullBeauty Brands remains in progress.

Destination XL Group named Jimmy Olsson, the former chief executive and co-founder of Todd Snyder, as executive vice president and chief growth officer effective immediately, according to a filing dated September 2. The filing's forward-looking language ties the hire directly to DXL's pending merger with FullBeauty Brands rather than treating it as a standalone leadership change.

Hiring a growth-focused executive from outside the plus-size retail category while a merger is still pending is an unusual sequencing choice. The company hasn't disclosed what Olsson's mandate will look like once the FullBeauty combination closes.

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